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Treat dull, lack-lustre locks to the Superfruit Complex 10 in 1 Renewal System Shampoo from Shea Moisture. Delivering multiple benefits to hair, the antioxidant-rich formula gently cleanses, rejuvenates and hydrates hair, whilst providing colour protection to maintain vibrancy.

Fortified with a Superfruit Complex that blends Red Raspberry, Ketones and Goji, Acai and Guava Extracts, the lightweight, anti-ageing shampoo softens and nourishes from root to tip, whilst Marula Oil improves elasticity and Shea Butter deeply moisturises. Expect calm, manageable locks with lustrous shine.

Ten Benefits:
Age-defy, colour protect, hydrate, nourish, soften, anti-stress, shine, manageability, revive body, strengthen.

Shop the full range at Prestigious Afro Beauty today.

Makes a great gift (but order some for yourself too!).

Part of the Luxury Black Soap Collection by Akoma, this Marula Oil & Lavander soap works to reduce oily, acne-prone, dry and ageing skin. It is also formulated to reduce the appearance of acne scarring – Lavender to help heal irritable skin, with Rosemary to protect the skin from harmful free radicals and as a great antiseptic,  mixed with refreshing Raw Shea Butter.

A small amount lathered onto your hands goes a long, long way!

Uses of Akoma Black Soap:

• Used on most skin types including rough and dry
• Helps clear skin of bumps & spots
• Help reveal radiant, fresh & healthy skin
• Helps relieve acne, oily skin & other skin problems
• Effective for removing make-up
• Very light and absorbs into the skin
• Helps against premature facial lines
• Showering, Bathing, and Washing (hair, face & feet)

Made with Vegan, Fairtraded, Organic Raw Shea Butter. Natural Soap for hands, face, body and hair. Great for all skin types.

LIHA’s  Gold Shea Butter is one of their most popular products and a customer favourite amongst those who suffer from eczema. LIHA’s Gold Shea Butter has a little more moisturising power than the Ivory, with its natural fragrance more earthy and has notes of clean soil. Shea Butter is known for its high content of fatty acids and its naturally occurring content of Vitamins A and E.

They use Nigerian Shea butter – the ultimate African beauty secret – in their Gold Sea Butter. Nigerian women for centuries have been using this key and beauty secret to protect and regenerate the skin, its potency lies in its naturally high concentration of A and E. A multi-purpose moisturiser for all skin types, it can be used on dry areas, stretch marks, scars, as a nappy balm, or as a base for making your own natural cosmetics.

Traditionally used as a “cure-all” balm, women in Africa using it on everything from stretch marks and scars to babies’ bums. An excellent natural alternative to petroleum jelly. 

Looking for the perfect natural heat protector for your kinks and curls?

A natural blend of multi-purpose oils that both smoothes frizz and protects hair strands. Ivy Wild Hair’s Heat Protector is enriched with Moroccan Argan Oil, Vitamin E and Fatty Acids soothes your irritable scalp with a gentle blend of calming oils, as well as your hair strands from heat, enabling you to achieve weightless styles. This oil soothes and protects your irritable scalp.

Ready to retain the length of your tresses with the secrets from Chad in Africa?

Lengthen and strengthen your hair with our unique blend of natural Organic Oils and Raw Shea Butter. This formula will help to reduce your breakage and prevent split ends. This cream melts into your hair and instantly locks in moisture. We have used perfected the traditional formula used for centuries. Ideal for your LOC/LCO hair routine.

Free of parabens
Free of sulphates
Free of gluten

Suitable for ALL hair types.

Need an enriching and moisturising shampoo and conditioner set?

Drench your hair in IVY Wild’s ultimate moisture and hydration DRENCH Shampoo + Conditioner Set. Together, the pair forges a special blend specifically formulated to repair and revive damaged hair, instantly reviving your dry, dull and lifeless hair restoring it back to health, shine and softness.

The DRENCH Set truly works well on all hair types and therefore suitable for the whole family.  your dry and damaged hair. Contains Keratin Amino Acids to repair and rebuild weak hair and acts as a leave-in conditioner.

For the best result, we recommend using Ivy Wild’s Daily Moisturiser afterwards, to leave your hair feeling fresh, replenished, moistured and strong.

Free of parabens
Free of sulphates
Free of gluten

Suitable for ALL hair types.

The edge controller that provides long-lasting hold without flaking Rejuvenates the hairline! As I Am’s Long & Luxe Gro Edges is an edge controller,  also rejuvenates the hairline to promote healthier hair length. Directions: Apply a small amount along the hairline.

This curl care duo is perfect for restoring moisture to your curls during the week. The beautify scents will leave you floating on cloud nine.

Free from: silicones, sulphates, artificial fragrances, mineral oils or artificial colours.

The kit contains:

Jasmine Oasis Hydrating Hair Mist – This hair mist combines the benefits of floral essences. Organic Rose Flower Water, Aloe Vera and bioactive flower oils of Lavender, Jasmine and Sandalwood. Curls transform from dry and brittle to instantly softened with one spritz.

Organic Rose & Honey Leave-In Detangler – A botanical detangling conditioner that adds softness and slips through the hair to release knots and tangles, to make combing and styling manageability easier. It also serves as a leave-in moisturiser with a blend of Coconut and Calendula Oils, perfect for restoring hair’s healthy moisture balance.

Daily Conditioning – Rose Water adds moisture, slip and shine back into the hair for everyday moisture without weight.

Grab yourself the Absolute collection comprising of both EROS BLK’s ‘Razor Bump Soothing Serum’ and ‘Onyx Conditioning Beard Oil’.

The perfect gift set for yourself or the special man in your life.

Serious FOAM-O!

Curated for UV damage and flaky skin — with attention to acne-prone skin. Spotless Green is infused with Bladderwrack (seaweed) to promote controlled oil production and restore the balance of PH levels. Minzaanî’s foamy sleeping mask can be used daily to restore essential facial moisture.

Suitable for all skin types and is organic, paraben-free, cruelty-free, vegan.

Size: 60ml

Luxury Collection Baobab Oil & Vanilla Soap by Akoma, so roughly 50% larger than the average soap and just a small amount lathered onto your hands goes a long, long way!

Made with Vegan, Fairtrade and Organic Certified Ingredients. Natural Soap for hands, face, and body. Great for dry, sensitive, and irritable skin.

Need an enriching and moisturising shampoo and conditioner set?

Drench your hair in IVY Wild’s ultimate moisture and hydration DRENCH Shampoo + Conditioner Set. Together, the pair forges a special blend specifically formulated to repair and revive damaged hair, instantly reviving your dry, dull and lifeless hair restoring it back to health, shine and softness.

The DRENCH Set truly works well on all hair types and therefore suitable for the whole family.  your dry and damaged hair. Contains Keratin Amino Acids to repair and rebuild weak hair and acts as a leave-in conditioner.

For the best result, we recommend using Ivy Wild’s Daily Moisturiser afterwards, to leave your hair feeling fresh, replenished, moistured and strong.

Free of parabens
Free of sulphates
Free of gluten

Suitable for ALL hair types.