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Naturally divine and magical!

This popular unisex wild-crafted natural multipurpose oil by LIHA Beauty smells divine and truly lives up to its name, Idan, Yoruba for magical!

Developed from cold-pressed coconut oil infused with a Tuberose flower, ensuring the wonderful scent of this night-blooming flower is absorbed naturally into the oil by a traditional African process of enfleurage.

We love to use this for absolutely everything from body oil to a leave-in hair conditioner, or if we are feeling really indulgent, slathering it head to toe before bed and rinsing off in the morning for truly silky fragranced skin.

100ml Idan oil.

We also stock the 30ml size as well.

Some customers have even been known to decant it and use it as a solid perfume.

Need an enriching and moisturising shampoo and conditioner set?

Drench your hair in IVY Wild’s ultimate moisture and hydration DRENCH Shampoo + Conditioner Set. Together, the pair forges a special blend specifically formulated to repair and revive damaged hair, instantly reviving your dry, dull and lifeless hair restoring it back to health, shine and softness.

The DRENCH Set truly works well on all hair types and therefore suitable for the whole family.  your dry and damaged hair. Contains Keratin Amino Acids to repair and rebuild weak hair and acts as a leave-in conditioner.

For the best result, we recommend using Ivy Wild’s Daily Moisturiser afterwards, to leave your hair feeling fresh, replenished, moistured and strong.

Free of parabens
Free of sulphates
Free of gluten

Suitable for ALL hair types.

Shea Moisture’s Manuka Honey & Yogurt Hydrate + Repair Protein-Strong Treatment is powered by reparative proteins and butters, in a nutrient rich strengthening cream.  This treatment is designed to naturally reinforce and revitalise over-processed and abused hair fibres.

The certified organic Shea Butter, ultra-moisturising Manuka Honey and Yogurt within a deep conditioning formula that fortifies weak strands, combating breakage and split ends to leave hair looking smooth, healthy, soft, supple and irresistibly touchable.

Shop the full range at Prestigious Afro Beauty today.

Treat dull, lack-lustre locks to the Superfruit Complex 10 in 1 Renewal System Shampoo from Shea Moisture. Delivering multiple benefits to hair, the antioxidant-rich formula gently cleanses, rejuvenates and hydrates hair, whilst providing colour protection to maintain vibrancy.

Fortified with a Superfruit Complex that blends Red Raspberry, Ketones and Goji, Acai and Guava Extracts, the lightweight, anti-ageing shampoo softens and nourishes from root to tip, whilst Marula Oil improves elasticity and Shea Butter deeply moisturises. Expect calm, manageable locks with lustrous shine.

Ten Benefits:
Age-defy, colour protect, hydrate, nourish, soften, anti-stress, shine, manageability, revive body, strengthen.

Shop the full range at Prestigious Afro Beauty today.

This new and improved, award-winning, influencer approved and popular Felicia Leatherwood D2 Detangler brush, has a widely spaced flexi-bristles glide easily through hair without breaking, pain or damaging your hair strands.

This brush works with any and all hair types! From curly to kinky curly, and straight to super thick or even synthetic hair, this brush will help your detangle days become easier.

To achieve the best results we recommend you use the brush on wash days using your favourite conditioning treatment.

The one-two combo for amazing daily maintenance.
Aaron Wallace’s Soften + Seal combo is comprised of their Hair & Beard Moisturiser and High
Performance Hair & Beard Oil – your go to for daily essential grooming.

Nourish and soften hair then follow up with our oil to seal in moisture for longer.
Naturally composed of hand selected ingredients needed for healthy afro hair, completed with
our signature blend of Black Seed Oil & Mango Butter.

THE EXCLUSIVE LIHA BEAUTY GIFT SET TO PRESTIGIOUS AFRO BEAUTY!

Each of the Asé natural 13ml rollerballs is named after a Yoruba Goddess from the Pantheon of Orishas, traditional earth goddesses that have often been replaced or demonised by organised Western Religions.

As West African tradition is held up by Oral histories rather than written, it is important for the wider Diasporic memory to honour and hold up the myths and origin stories of our ancestors.

LIHA’s all-natural, vegan rollerballs are made up of a Marula oil base, and unique blends of pure organic essential oils that reflect the properties of three of the goddesses, or Orishas.  Take some time out of your day to go inward. Inhale, visualise. The fragrances can be layered and mixed and matched throughout the day and come in a package of three: YEMOJA – Calm, OYA – Uplifting and OSHUN – Sensual.

Grab yourself the Absolute collection comprising of both EROS BLK’s ‘Razor Bump Soothing Serum’ and ‘Onyx Conditioning Beard Oil’.

The perfect gift set for yourself or the special man in your life.

This Shea Moisture African Black Soap Bamboo Charcoal Shampoo gently yet thoroughly, keeps your hair and scalp feeling fresh and full of life. Build-ups, dirt and unwanted oils will be washed away while leaving your natural barriers intact to leave you with long-lasting comfort. Ingredients like Tea Tree Oil, Bamboo Charcoal, African Black Soap and Willow Bark Extract feel soothing on your skin, making the shampoo perfect for those with itchy or irritated scalps. Your scalp will be balanced and free from flakes, allowing your strands to grow stronger than before.
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Shop the full range at Prestigious Afro Beauty today.

Nourishing, Intensely Moisturising, skin Rescuing All-Purpose Shea Butter. 

Fast absorbing, non-greasy & formulated for all skin types.

A quick-absorbing and multi-use cult moisturiser for your face/ hair and body. Nourishing Whipped natural highly nutritive Butter. The perfect food for your Skin. Full of antioxidants, essential fatty acids, an active anti-inflammatory, and vitamins, it is exactly what your skin needs.

Plantbased, made from a blend of non-comedogenic oils and shea butter, naturally scented with Vanilla Oil. This is always hand-made in small batches.

Scent: Vanilla.

LIHA’s  Gold Shea Butter is one of their most popular products and a customer favourite amongst those who suffer from eczema. LIHA’s Gold Shea Butter has a little more moisturising power than the Ivory, with its natural fragrance more earthy and has notes of clean soil. Shea Butter is known for its high content of fatty acids and its naturally occurring content of Vitamins A and E.

They use Nigerian Shea butter – the ultimate African beauty secret – in their Gold Sea Butter. Nigerian women for centuries have been using this key and beauty secret to protect and regenerate the skin, its potency lies in its naturally high concentration of A and E. A multi-purpose moisturiser for all skin types, it can be used on dry areas, stretch marks, scars, as a nappy balm, or as a base for making your own natural cosmetics.

Traditionally used as a “cure-all” balm, women in Africa using it on everything from stretch marks and scars to babies’ bums. An excellent natural alternative to petroleum jelly. 

Infused with lemon, orange and bergamot, our Citrus Blemish Oil works to promote a brighter complexion and reduce the appearance of dark marks and spots.

One moisturiser all the hydration

Formulated as an evening moisturiser, infused with Frankincense and lemon oil to hydrate and treat acne-prone skin without severely drying it out. Frankincense essential oil is one of the gentlest solutions for skin in need of repair. It can naturally heal wounds and scares making it ideal for repairing inflamed acne. It’ll also provide relief from dry, irritated skin, so if you use clay masks, it’s a great choice for balancing oil production and reducing inflammation.

Suitable for all skin types and is organic, paraben-free, cruelty-free, vegan.

Size: mini size, 30 ml

A Luxury Collection of natural and vegan-friendly powder face masks, perfect to level up your self-care and skincare routine.

This trio collection contains:

1. Cleansing Face Mask Powder. Great for oily, blemished and acne-prone skin. Made with Fullers Earth and Poppy Seeds.
2. Detox Face Mask Powder. Great for removing dirt and oil from sensitive skin. Made with Organic Colloidal Oats (Gluten-Free) and Kaolin Clay.
3. Refresh & Renew Face Mask Powder. Great for healing, restoring, and refreshing the skin. Made with Raw Cocoa Powder from Ghana and French Green Clay. 

Made with Vegan, Fairtrade and Organic Certified Ingredients. Natural face clay masks for face, and body. Great for dry, combination, normal and sensitive.

Shea Moisture Manuka Honey Shampoo with Mafura Oil is truly one of the best Manuka Honey shampoo products designed for all type 4 hair. This sulfate-free shampoo cleanses hair follicles with a luxurious lather that sweetly pampers hair with natural nutrients and moisturizers. By itself, the honey offers powerful antioxidant protection, and we’ve combined it with rich, exotic Mafura Oil for unparalleled deep masking for curly hair.

Protect your delicate waves and curls from the damage of constant curling, twisting, braiding and straightening with Shea Moisture deep conditioner for dry, natural hair. Enriched with Raw Shea Butter, Castor Seed Oil, Olive Oil and other natural botanicals, this all-over hair conditioner infuses moisture where it’s needed most, alleviating that straw-like dryness that can lead to hair loss.
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Shop the full range at Prestigious Afro Beauty today.

Replenish and revive the moisture in your hair with the Leave-In Moisture Spray. Enriched with Avocado Oil, Honey and Aloe Vera Juice to help you revitalise your Kinks and Curls. Also a nourishing heat protection spray.

Free of parabens
Free of sulphates
Free of gluten
Curly Girl compliant

Discover the ultra-nourishing benefits of Shea Moisture Coconut & Hibiscus Illuminating Body Wash, a hydrating shower gel enriched with a natural ingredient blend. Coconut Oil replenishes essential moisture while a combination of Vitamins E and K, Iron and Fatty Acids help to firm the body contours and balance the skin tone for a youthful appearance. The body wash expertly sweeps away dirt, excess oil and impurities to leave skin soft, supple and visibly healthy.

Suitable for dry and sensitive skin types.

The edge controller that provides long-lasting hold without flaking Rejuvenates the hairline! As I Am’s Long & Luxe Gro Edges is an edge controller,  also rejuvenates the hairline to promote healthier hair length. Directions: Apply a small amount along the hairline.